Melissa Gonzalez, founder of Lion’esque Media gives a tour of the Shop for Success pop-up store on 12 West 21st Street in New York City. Gonzalez coordinated social media outreach for YES New York (Young Executives for Success) which organized a two-day charity shopping event on Friday and Saturday, Sept. 16-17, 2011. The event raised funds for Dress for Success, which ihelps women by providing th…