Internet presence can be richly rewarding for expanding your customer-base and boosting sales as long as things said about you online are positive and helpful. Unfortunately, sometimes information appearing on the internet about your business is misleading and/or derogatory. Here are some tools to help protect your online reputation.
- Google and Yahoo Alerts – Interestingly, both Google and Yahoo allow you to set up alerts that will promptly tell you when things are said about you/your business online.
- Buzz Bundle is an extraordinary tool in the sense it combines both social media management and reputation management. You can monitor your own social media mentions as also competitor information.
- Social Mention is another free tool that enables you to search social media sites for your name, business name or any other phrase. You can also opt for advanced search for more accurate results.
- Sprout Social is another effective tool that helps you to monitor as also analyze all things said about you online. You can even know who is saying it.
- Technorati is a tool that can find posts that link to your blog. Assuming you have a blog, then it is worthwhile to claim it on Technorati and view what sites are linking to it.
- MonitorThis facilitates the monitoring of multiple search engines for a given term and have the results sent to you through RSS
- Trackur is recognized by many as a premium social media monitoring tool with different levels of service. You can know what is being said and who is saying it.
- Secure.me is a free tool that enters your Facebook, scans all the activity in your account and warns you if you are overly open with others.
- Rankur is a powerful tool that processes millions of blog posts, online reviews, and news posts, and analyzes public content from users of many major social media sites.
- Tweet Beep is a tool that is specific to the Twitter social media site. This tool monitors twitter and alerts you quickly if your name/brand/product/ company are mentioned.
- Vizibility is a tool that pushes positive links higher up in your search results and also offers methods to proactively promote your business.
There are a host of other tools like – HootSuite ,Buzzlogic, Monitter, Twist, Trendpedia, Blogpulse, Co.mments, Back Type, SezWho etc – that help you protect your online reputation.