Facebook is a social site that has hit the whole world. It is used for socializing and chatting with friends who are located in different regions of the world. Apart from it being a social site, facebook has opened up its wings and now it is one of the sites that business men and women are using it to market their products. Marketing your products in facebook can be one great way of reaching your customers, because it is cheap and not costly compared to other marketing sites.
As a marketer it is good to build a good marketing and PR, which help you in promoting your brand. Recognition is one of the main factors when you are promoting your brand using social media world. To date social networking sites have proved to be effective since many people access the social sites. What you need to do is to create a professional profile account on facebook and make sure you include your contact info, your website URL, logo and also clear information of what you do and the ways your customers can benefit from it.
Having interesting updates that catch the eye of the readers is very important; this gives a chance to the readers to interact with you. It also helps in building your public relationship with your customers. Avoid having too many updates that will annoy your fans, 3- 4 updates is normally recommended. Lastly make sure you respond to the comments on your fan page, this will help your facebook fans visit your page often.