When it comes to running a business efficiently in today’s marketplace, you better team up with a virtual assistant to help you manage the various aspects of your business.
You can work with virtual staff to help you manage your blog, as well as marketing your blog, participating in social media and handling emails for you. Learn the art of how to work with a virtual assistant to manage your social media.
Whether you like it or not, social media has come to stay and businesses can no longer afford to ignore social media marketing.
A recent online survey has revealed that more than 460 small business owners, proprietors and CEOs said that they spend more than 6 hours on social media every week. The rest are spending much more, with some business owners spending as much as 21+ hours a week on social media alone.
The grim fact is that vast majority of time spent on social media is less productive and should be handed over to a virtual assistant. The virtual assistant can handle the content creation, engagement, scheduling and promotion, whilst you focus on your core business activities.
This same survey has revealed that one in three small business owners want to spend less time on social media. Many business owners complain that social media is a necessary evil that sucks time away from the important things of business.
Twitter is a possible exception because it takes little time. You can quickly and easily send a tweet, especially via the mobile app for the micro-blogging platform. It hardly takes time to send a 140 character message!
Once you get into Facebook, with all its din and bustle, it’s a tedious and time-consuming ballgame. You have to hop onto Facebook to update your page, click around to peoples profiles, check your newsfeed, click on a few ad’s that grab your attention and so on. Leave the job to your virtual assistant.
However, learn to appreciate what Facebook, Google+ and other social channels out there can do for you brand and business, and instead of shunning it off, hire a virtual assistant.
Businesses often fail in their social media efforts because they think it’s a good idea, but have no time, structure, or real commitment. The answer to this – engage a whole-time social media virtual assistant.
You are not going to build your online presence overnight, and purchasing 10,000 useless Facebook likes is a silly idea. Your virtual assistant will create a social media plan—a checklist, which will detail your short and long-term social media goals, recurring tasks and the different objectives you want to achieve.
“A Virtual Assistant (or VA) is the online equivalent of an Administrative or Executive Assistant that works from their own office, using their own equipment, and effectively communicates with clients and office staff via phone, email, fax or mail”.