How to develop your business on social media

A stage has come that if you are not using social media to promote your products, your business will shrink and eventually fade away. Occasionally posting on Facebook and tweeting will not suffice to grow your business. There is no doubt that social media can help increase your company’s...

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How Social Media Marketing Can Serve Your Business

Though social media may fundamentally be a way to keep up with friends, it is a vital tool to develop business relationships and generate sales leads. It is reported that social media is helping businesses to become more productive and do marketing in ways that might once have been...

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How SMBs can get impressive results from social media marketing

Nearly 80 percent of small and midsize businesses (SMBs) reportedly use social media marketing to obtain impressive sales results. Of the SMBs, that are already using social media for marketing purposes, almost 90 percent claim that they have vastly improved their sales because of their SMM efforts. Simply stated,...

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Online Reputation Management for C-Level Executives

Online reputation management of any business is the collective responsibility f all the employees and not the sole concern of the business owner. So, it is not merely the company that needs an effective online profile, but also the executives serving the business organizations – particularly the C-Level executives....

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Managing Corporate Online Reputation in the Digital Age

Internet is no doubt an extraordinary boon to the corporate world but managing corporate online reputation continues to be an intimidating challenge. Corporate must learn to preserve and protect their online reputation as you can ill-afford to risk your reputation built painstakingly over the years. Reviewers are using increasingly...

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How to Use SEO for Online Reputation Management

Before you start managing your online reputation, you have to ascertain where you stand on the internet. Type your names in all major search engines and see what results you get. Set up search alerts for your name and the name of your company. If something negative appears in...

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How to Become a LinkedIn Power User?

LinkedIn is the most widely sought-after business-oriented social network having more than a whopping 270 million users. It is not clear whether you are fully exploiting this social media site and qualify to be called a LinkedIn power user. To those less familiar, LinkedIn has evolved from an online...

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3 Reasons You Need a Social Media Manager

Apart from being tedious and time-consuming, social media marketing calls for certain specialized skills. As a business owner, you will have to necessarily devote your full time for business growth activities. Therefore it is advisable that you hire a well-trained social media manager to look after the SMM activities....

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Online Reputation: How influential are online reviews?

According to survey reports, more than 75 percent of consumers seriously consider online reviews before deciding whether or not to purchase a product and they also agree that online product reviews influence their purchases. Certain segments of consumer appear more reliant on online reviews than others. The online reviews...

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Online Reputation: Managed online brand protection service

People are today overly dependent on the internet for ferreting out information. It is now more important than ever before for business houses to better manage their brand and reputation online. Social networks have provided people an easy and effortless route voice their opinion. An indignant customer or a...

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